Tips, Trends, Developments: These Were Our Freelancer Topics In 2023

Freelancing With a Plan: Preparation Is Everything

We are literally starting at the beginning: being a freelancer offers a lot of flexibility. However, it also comes with certain risks. So that you know what to expect and can prepare yourself accordingly, we have summarised 5 Business Risks Freelancers Should Know About. However, these risks are even more different if you decide to become a digital nomad and want to work remotely abroad - we shed light on the most important aspects.

Wherever you work from: If you want to set up your own business, you need a well thought-out plan. This is where you record important points such as your idea, strategy, offer and many other key aspects in writing. You can find out how to set out your business plan here: Creating a Business Plan: This Is What You Need To Include.

Accounting and Customer Acquisition: How To Keep Your Business On Track

Freelancers and self-employed want to work economically. However, this only works if they are familiar with their own finances and have at least a basic knowledge of accounting. Expert Simone Althier reveals how to do this in the article Accounting For Self-Employed: How To Get Your Finances In Order.

You need clients to ensure that money flows regularly into your business account. Our 5 Tips for Freelance Client Acquisitions will make it easier for you to find potential customers. But applying for projects is also part of being a freelancer. Nick Oestreich from the freelancer network Uplink shared his Application Tips For Freelancers with us in an interview - so you know what really matters for your next project application.

If you want to fully exploit your opportunities when acquiring orders, there is no way around the LinkedIn business platform for freelancers. Find out how to use this channel to find new projects and publicise your services to a broad audience in the article LinkedIn: The Right Way for Freelancers to Use the Business Network.

Customer Loyalty: Make Contacts That Last

Have you convinced customers of your offer in the long term? Ask them to rate your work - because authentic, positive reviews are the best advertising for your business. However, you should definitely find out about the legal aspects of publishing customer references.

When dealing with customers, but also with business partners, persuasiveness is required. The good news is that you can learn this skill to a certain extent. US psychologist Robert Cialdini developed the "Six Principles of Persuasion" back in 1984. We reveal how you can use these principles for your business.

Artificial Intelligence: What Freelancers Need To Consider

Few topics were as controversial in 2023 as artificial intelligence. While some are celebrating ChatGPT and the like as a ground-breaking way to make work easier, others are already fearing for their jobs. For this reason, we have taken a detailed look at AI and Its Dangers and also addressed the question: Do AI-based Texts Violate Copyright?

When we talk about potential risks due to digitalisation, we also need to address the issue of cybercrime. After all, an attack by hackers can have an impact on your business and even on your customers. Read on to find out how you can arm yourself against this threat: Hacker Attack: How to Protect Your Business from Cybercrime

Law: Types of Contract, Liability and Warranty

Working with customers can be quite complicated. It's good to have everything contractually regulated in such cases. This question of the rights and obligations of both parties to a contract always becomes particularly relevant when disagreements arise in a project. This was a good reason for us to take a closer look at what freelancers really have to do in the event of Project Errors and Mishaps.

The term "liability" keeps coming up in this context. Here we explain what this is all about and what you need to bear in mind to ensure that this issue does not have expensive consequences for you or your business: Types of Liability Explained: Contractual versus Statutory Liability.

Your Load of Expertise - All Year Long

And so an eventful 2023 comes to an end. It has been a pleasure to move forward together with you, to learn new things and to grow. We hope that our articles have been of assistance to you and are already looking forward to providing you with valuable tips, instructions and specialist information in 2024.